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OZAN TÜRKOĞLU

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Ozan Türkoğlu

Senior Product Designer

Ankara, Türkiye · ozan.turko17@gmail.com · linkedin.com/in/ozan-turkoglu

Profile

Senior product designer with 16 years across brand, art direction and digital product, including 8 years leading design and product teams. Owns end-to-end product design — discovery research and product strategy through interaction design, design systems and accessible, shipped interfaces — with 40+ products delivered across fintech, payments, cashback, Web3 and gaming, many from 0-to-1, including an ecosystem that grew to 2M+ users. Works in the codebase as well as in Figma, and leads usability, accessibility and QA testing with real users across every release. WCAG 2.1 AA within European Accessibility Act scope; economics background applied to regulated payments and e-money work.

Experience

2024 – Present

Co-Founder & Head of Product · DecentraHubs

Ankara, Türkiye

Won and delivered 20+ client products from 0-to-1 across fintech, payments, cashback, logistics and partner-network platforms — owning discovery research through shipped UI and leading the development team as product manager. Grew ePOINT, a live EU cashback ecosystem, to 2,000+ users in its first three months with a v2.0 redesign on a token-driven design system audited to WCAG 2.1 AA (European Accessibility Act scope), and reverse-engineered the live BestPrime codebase into its first designed spec — 225 screens, 30 modules, one 164-token system. Built an automated design-QA and UI-regression system of 253 tests across 4 repositories that caught 285 defects before release.

2023 – 2025

Head of Product & Art · Edu3Labs

Remote

Scaled a Web3 education ecosystem to 2M+ users and a token listing on 2 global exchanges, leading product and design and directing cross-functional teams of 5–6 through discovery, delivery and launch. Shipped 10+ core products and 20+ internal tools from concept to release, and built the design and brand system adopted across 30+ products and surfaces. Continue as brand and UI/UX advisor.

2024

Senior Product Designer · Papel

Dubai, UAE (hybrid)

Delivered a new payment solutions application 0-to-1 at a licensed e-money institution — designing 15 product areas (onboarding, KYC, deposit, withdrawal, transactions and card issuing) in light and dark themes with full loading, error and empty-state coverage. Aligned engineering, compliance and business stakeholders on a single design direction by translating payment-operations and regulatory requirements into scoped, shippable specifications.

2024

Brand Manager · Hepbit Exchange

Istanbul, Türkiye

Launched a crypto exchange 0-to-1 by designing 385 development-ready screens across 23 flows — sign-up, KYC, 2FA, wallet, buy/sell, trading view, referrals — and building the product's first design system, alongside the pre-launch corporate identity, visual system and campaign direction.

2022 – 2023

Senior Product Designer · Noble Games

Owned player-facing design for 2 game titles from concept to pre-launch build as product designer and creative lead — onboarding, progression, in-game economy and live-ops surfaces. Directed the creative team through concept, art direction and production, and unified UI across both titles with a shared component library and interaction pattern set.

2010 – 2022

Art Director · Markör Brand Agency

Ankara, Türkiye

Advanced through 5 promotions in 12 years to Art Director, leading creative teams of 6–7 on national brand accounts — brand identity, website and campaign design for 40+ client accounts from brief through production, including Jandarma (Turkish Gendarmerie), Lazzoni and Kocatepe Kahve Evi. Progression: Art Director · Senior Graphic Design Specialist · Graphic Design Specialist · Graphic Designer · Intern · Social Media Content Creator.

Ventures

  • Memesis WorldCo-Founder, Product. Telegram mini-app loyalty ecosystem; designed the AI coach experience — conversational guidance surfaced inside the loyalty flow — alongside tasks, referrals, leaderboards and partner tools.

Selected work

  • ePOINT — product clarity for a multi-sided loyalty ecosystem: a full product atlas, v4 feature design, VAT/activation logic productized, QA strategy.
  • ePOINT v2.0 — live product rebuilt as a token-driven design system: hundreds of dual-theme screens, full variable binding, WCAG-audited dark mode.
  • BestPrime — premium dark partner platform: art direction and complete App Store / Play launch kit.
  • Memesis World — co-founded Telegram mini-app loyalty ecosystem. Kambiyom— concept-stage FX marketplace: product strategy & UX/UI.

Skills

Product

Product strategy · Product discovery · Discovery research · Competitive analysis · Requirements definition · Roadmapping · Agile / Scrum · Sprint planning · Stakeholder alignment · Cross-functional leadership · Product documentation · Jira · Trello

Design

Figma / FigJam · User research · Usability testing · Information architecture · User flows · Wireframing · Prototyping · Interaction design · Design systems · Design tokens · Component libraries · Mobile app design (iOS / Android) · B2B SaaS & back-office design · Responsive design · Accessibility (WCAG 2.1 AA, EAA) · Design handoff · Design critique · Release QA · Art direction · Brand systems

AI & Engineering

AI product UX (conversational & prompt-driven) · Claude Code · AI-assisted prototyping · React Native · Next.js · Tailwind CSS · REST APIs · Git · Maestro (automated UI testing) · Design QA & visual regression

Education

Bachelor's Degree, EconomicsÇankaya University · Ankara, Türkiye · 2010 – 2016

Languages

Turkish (native) · English (professional working proficiency)

Selected technical workflows available on request.